One of the most important things a small business generally focuses upon is keeping unnecessary costs down. After all, if you can get by without buying that coffee machine or by getting your office chair at a thrift shop, then what’s the point of spending more? Yet sometimes this impulse to shave costs can lead to worse overall results.
Perhaps the clearest example of this is when it comes to the decision of whether to hire a graphic designer. Many small businesses figure that the logo they’ve come up with is good enough, and don’t bother with anything fancy when creating advertisements or designing letterhead. However, this misunderstanding of the importance of design can easily result in lost sales for your company over the long term.
Having proper signage that fits with your logo, advertisements, and website is extremely important for your brand. In the long term, brand awareness can be the deciding factor in a majority of those potential consumers who were on the fence about using your service. This is why hiring a graphic designer is often a more important decision than ensuring you get the very best credit card for small business. Not hiring a designer can result in far less sales, but the second best credit card will likely perform nearly as well in terms of the overall success of your business.
Graphic designers understand why logos in this day and age need to have scalable designs. The logo as it is seen on your outdoor signage will be slightly different from the one you use in print ads, which in turn will be different from the header of your website, which itself will be further different from your website favicon. To the untrained eye, all of these will look similar, but each has different needs based on the medium that only a graphic designer can accommodate. Overhead signs must take perspective into account; print ads must include high dpi to ensure the resolution looks good; websites need a forward-facing design; and favicons need familiarity without high resolution.
For people not well-versed in graphic design, the best way to explain why designers are necessary is to use an analogy. For most consumers in the United States, credit is a way of life. People buy everything on credit, which makes the average household credit card debt rise over time. Yet those savvy enough to consult a financial planner will know better than the average household and will thereby avoid the pitfall of accruing too much debt. It’s the same with graphic designers. Even if you’re tight on cash, contact your local liberal arts college and get the graphic design teacher to recommend a student to you. You’ll be glad you did.
WordPress 3.4.2 has just been released and is now available for download. This update is a maintenance and security release for all previous versions.
After nearly 15 million downloads since 3.4 was released not three months ago, we’ve identified and fixed a number of nagging bugs, including:
■Fix some issues with older browsers in the administration area.
■Fix an issue where a theme may not preview correctly, or its screenshot may not be displayed.
■Address pagination problems with some category permalink structures.
■Improve plugin compatibility with the visual editor.
■Prevent improperly sized header images from being uploaded.
■Avoid errors with both oEmbed providers and trackbacks.
This version also fixes a few security issues and contains some security hardening. The vulnerabilities included potential privilege escalation and a bug that affects multisite installs with untrusted users. These issues were discovered and fixed by the WordPress security team.
Download 3.4.2 now or visit your Dashboard → Updates in your site admin to update now.
Web hosting service varied on the basis of website type and one need to be careful in terms of web hosting selection because the performance of website mainly relies on the stability of hosting service. With the increasing trend of website development number of web hosting companies is increased as well but one need to pick out the most suited one in the context of website needs. For instance if you have professional website you need to have highly stable and well configured hosting server that’s why sensible webmasters opt for best web hosting services. As compare to that if you are planning to set up blog website based on wordpress than you need to choose a reliable wordpress hosting.
A reliable web host offer numerous type of hosting plans to manage varied type of websites, they offer shared server hosting for small websites, VPS and dedicated hosting for professional websites and wordpress hosting for wordpress based websites. You must be thinking why you need wordpress hosting? Well wordpress is a complete content management system and it’s extremely popular among bloggers as it offer ease in content management and offer countless FREE wordpress themes as well, also its an Open Source Content Management System (CMS) which means developers can easily customize it, so it need proper configuration on hosting server in order to have complete functionality of applications and themes that’s why reputed web hosting companies offer wordpress web hosting plan.
A well establish hosting company provide steady hosting server and configure it smartly on hosting server so that one can easily integrate his blog. The major reason to have wordpress based hosting server is that all the applications and plug-ins offered by wordpress need proper integration on hosting server if your server is not fully configured then you might have to experience several compatibility issues while installing plug-ins or themes.
So if you are planning to set up blog on the basis of wordpress, always opt for reliable wordpress hosting.
WordPress 3.4 is here and out the door. We’ve dubbed this release “Green” in honor of guitarist Grant Green whose soulful simplicity has kept many of us company during this release.
This release includes significant improvements to theme customization, custom headers, Twitter embeds, and image captions — here’s a short clip with the highlights:
The biggest change in 3.4 is the theme customizer which allows you to play around with various looks and settings for your current theme or one you’re thinking about switching to without publishing those changes to the whole world. For themes that support it, you can change colors, backgrounds, and of course custom image headers. We have more planned for the customizer down the road.
Throughout the rest of the admin you’ll notice tweaks to make your everyday life easier. For example, if you have lots of themes we’ve made it quicker to browse them all at once without paging. We’ve made it possible to use images from your media library to populate custom headers, and for you to choose the height and width of your header images.
We’ve expanded our embed support to include tweets: just put a Twitter permalink on its own line in the post editor and we’ll turn it into a beautiful embedded Tweet. And finally, image captions have been improved to allow HTML, like links, in them.
Update from your WordPress dashboard or download the ZIP file here.
Here is a very good, clear and simple infographic to understand what SOPA and PIPA are all about. If you don’t want to read the full proposed law, this is a perfect resume to stay informed. Click on the image to see the full size version.
Great news, today! Wikipedia has joined the anti-SOPA Blackout to fight and protest against the Texan Republican right-wing Lamar Smith’s proposed law to control the Internet at discretion and completely destroy internet freedom and free speech as we know it. The Blackout will take effect on Wednesday, January 18. You can read the official press release below.
Today, the Wikipedia community announced its decision to black out the English-language Wikipedia for 24 hours, worldwide, beginning at 05:00 UTC on Wednesday, January 18 (you can read the statement from the Wikimedia Foundation here). The blackout is a protest against proposed legislation in the United States—the Stop Online Piracy Act (SOPA) in the U.S. House of Representatives, and the PROTECTIP Act (PIPA) in the U.S. Senate—that, if passed, would seriously damage the free and open Internet, including Wikipedia.
This will be the first time the English Wikipedia has ever staged a public protest of this nature, and it’s a decision that wasn’t lightly made. Here’s how it’s been described by the three Wikipedia administrators who formally facilitated the community’s discussion. From the public statement, signed by User:NuclearWarfare, User:Risker and User:Billinghurst:
Great news today! Last version of WordPress has been released. It’s named “Sonny” in honor of jazz saxophonist Sonny Stitt and is immediately available for download or update inside your WordPress dashboard.
This last version includes amazing improvements like the new drag-and-drop uploader, hover menus for the navigation, the new toolbar, improved co-editing support, and the new Tumblr importer.